Employer Name:
ShedRx
Major/Industry:
Job Type:
Location:
Description:
About the job
Overview:
ShedRx is seeking a dynamic and versatile individual to join our team as a Social Media Manager and Affiliate Relationship Lead. In this role, you will take ownership of all aspects of our company's social media platforms, lead social strategy across all channels, manage affiliate relationships, and be responsible for all social content creation.
The ideal candidate is a strategic thinker with a passion for digital marketing, a creative flair, and a strong understanding of social media platforms and affiliate marketing.
Responsibilities:
Social Media Ownership:
- Take full ownership of all company social media platforms including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Develop and execute comprehensive social media strategies to increase brand awareness, engagement, and traffic.
- Ensure all social media profiles are optimized with up-to-date information, engaging content, and consistent branding.
- Monitor and respond to comments, messages, and mentions across all social channels in a timely and professional manner.
Social Strategy Development:
- Lead the development of an overarching social strategy across all platforms, aligned with company goals and objectives.
- Identify key performance metrics and establish benchmarks to measure the success of social initiatives.
- Stay informed about industry trends and best practices to continuously optimize social strategy and tactics.
Affiliate Relationship Management:
- Take charge of managing affiliate relationships, including recruitment, onboarding, and ongoing communication.
- Build and nurture strong relationships with existing affiliates, providing support, resources, and incentives to drive performance.
- Collaborate with affiliates to develop creative promotional campaigns and initiatives.
Social Content Creation:
- Lead the creation of high-quality, engaging social media content including graphics, videos, and written copy.
- Develop and maintain a content calendar that aligns with brand objectives, seasonal themes, and industry trends.
- Work closely with creative teams to ensure all social content is visually appealing, on-brand, and optimized for each platform.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business Administration, or related field.
- Proven experience in social media management, affiliate marketing, and content creation.
- Strong written and verbal communication skills with a keen eye for detail.
- Creative thinker with the ability to develop innovative content ideas and strategies.
- Proficiency in social media management tools, analytics platforms, and advertising platforms.
- Ability to take ownership of projects, multitask, prioritize, and meet deadlines in a fast-paced environment.
- Excellent interpersonal skills with a collaborative and proactive approach to teamwork.