Employer Name:
AgozTech
Major/Industry:
Job Type:
Location:
Description:
About the job
B2B Product Marketing Manager – Wholesale Industrial Accessories
Are you passionate about leading impactful marketing strategies for industrial accessories? We are seeking an experienced and dynamic B2B Product Marketing Manager who is comfortable wearing multiple hats and juggling various roles within our company. Your expertise will be crucial in leading our transition from a B2C to B2B focused strategy, contributing to our business growth at a rapid rate. If you are aligned with our vision and ready to guide our company in this exciting new journey. Join our small, dynamic team in Indian Trail, NC. This role will report directly to the Owner and is required to be Monday to Friday. This position offers the opportunity to build and lead the marketing team from the ground up, making a significant impact on our success.
About Us
AgozTech is a dynamic company specializing in high-quality industrial products that enhance productivity across various industries. Our mission is to empower front-line workers by creating comfortable, efficient, and innovative accessories. Established in 2009, our dedicated team constantly innovates to drive global business performance. Our products have garnered attention from major B2B retailers and restaurant chains, who are incorporating our industrial accessories to provide hands-free solutions for their employees. Our vision is to expand rapidly both domestically and internationally, driving growth and making a lasting impact.
Join us in making an impact on our customers' success and follow us on LinkedIn www.linkedin.com/company/agoztech
Key Responsibilities
- Developing and executing innovative marketing campaigns tailored to the industrial accessories industry to expand market presence.
-Leading marketing campaigns, evaluating performance metrics, and generating leads.
-Setting clear goals and providing strategic direction for marketing.
-Utilizing Google Ads and SEO to optimize online visibility and customer engagement.
-Monitoring market trends, competitor activities, customer feedback, and identifying opportunities to refine marketing approaches.
-Managing branding and social media marketing
-Creating content, such as product brochures, blogs, and newsletters.
-Partnering with PR agencies and managing vendor relationships to drive content strategy.
-Leading, planning, and implementing product launch strategy and campaigns.
-Identifying and prospecting potential B2B clients.
-Collaborating internally to tailor products and services to meet B2B client needs.
-Analyzing data, forecasting trends, and reporting on B2B marketing performance to drive informed decision-making.
- Ensuring customer satisfaction and retention.
- Informing clients and prospects of products and services through creative marketing strategies, including product brochures and newsletters.
Culture Alignment:
·Demonstrate commitment to our company’s values.
· Embrace constructive feedback in the best interest of the company.
· Exhibit strong time management skills.
· Provide support to team members when needed.
· Foster internal team collaboration to realize the company's vision.
· Demonstrate a broad vision and analytical foresight on assigned projects.
· Lead by example with a professional and friendly demeanor
· Prioritize collaboration and well-being of the company and team members.
Qualifications
·Bachelor’s degree in business management, marketing, or a related field (or equivalent experience)
· 7+ years' marketing experience in similar roles, particularly in industrial accessories and related markets
· Proven track record of successful marketing leadership in the business-to-business space
· Demonstrated ability to handle multiple responsibilities and adapt to various roles.
· Exceptional verbal, written, and organizational skills.
· Proficiency in Google Ads and SEO for optimizing digital marketing performance.
· Strong analytical and strategic capabilities for driving data-informed decision-making.
· Excellent communication and interpersonal skills, emphasizing collaboration and team development.
· Solid understanding of e-commerce dynamics
Be prepared to
·Give examples and proof of concept where you’ve implemented a GTM B2B marketing strategy.
· Present a 30-60-90-day plan of how you would hit the ground running during a 2ndor 3rd round interview. We are relying on your expertise!
Benefits
·Competitive salary package with performance-based incentives.
· Dynamic and collaborative work environment with a focus on innovation and creativity.
· Benefits package including health insurance, retirement plans, and professional development opportunities.
· Potential for career advancement within a rapidly expanding organization.
If you are ready to take on a pivotal role in shaping the future of industrial accessories marketing, we invite you to apply for the B2B Product Marketing Manager position. Join us in driving business growth and making a meaningful impact in the industry.
*Note: Please submit your resume and a cover letter outlining your relevant experience and vision for effectively growing industrial accessory marketing.